So after the initial reaction to the huge question, I began to think about the details of my utter cluelessness and realised it wasn't through a lack of knowledge that I couldn't answer this question: it was because there was a full warehouse in my brain with a zillion different answers and I couldn't fathom where the beginning…
A week of retraced journeys. First as I set off for Manchester to catch the last couple of days of Contacting the World – a wonderful initiative which brings together 12 companies of young performers from across the world in a year-long exchange of ideas, inspiration and ways of making theatre. It all culminates in a week long festival at Contact, Manchester, where I was Artistic Director before coming… Continue
In the social economy, businesses that "pay it forward" and actively employ generalised reciprocity as part of baseline engagement and communication with their audiences, increase the value and social capital of their brand in each online network with which they engage ... or so says this new HBR article…
This month myself and three students at Cardiff University are working on a project with NTW on Marketing Theatre. One of the key areas we are looking at is reaching and attracting youth audiences.
I'm very passionate about youth and the changes we are seeing in younger generations, especially due to the changes in technology and entertainment choices. I'm over 35 now (shhh!! don't tell anyone! hee hee), but I teach Digital Media &… Continue
Added by Kelly Page on July 25, 2010 at 7:30 —
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Myself and three students are working on a marketing project with NTW and a key area we are looking at is the role of theatre audiences in the NTW Community.
From being part of the NTW Community, we've noticed that the community is mainly made
up of professionals working in the creative arts and theatre industry in and around Wales. This is great as an industry network, wherein you can connect with colleagues and like minded souls on theatre productions and share skills, experiences… Continue
Added by Kelly Page on July 25, 2010 at 7:00 —
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So here I am sat on the train on the way back from the #AMA10 the Arts Marketing Association Annual Conference, this year the 3 day conference was held in Leeds and most of the key notes were given in a hall dedicated to The legendary Jimmy Saville. The AMA event last year was my first
official day representing National Theatre Wales as Communications Director and…
A free minibus will be leaving for a secret destination from the Cardiff Arts Institute at 7.10 on Thursday 29th July (1 performance), 7.10 and 8.30 on Friday 30th July (Two performances) and 7.10 and 8.30 on Saturday 31st July (Two performances).